During my freelance engagement with Coreix, I was responsible for enhancing their digital presence and lead acquisition strategy. I began with a comprehensive SEO audit, identifying key technical issues, content gaps, and structural inefficiencies across the website. I led the revamp of the corporate site—reworking the architecture, improving UX/UI, updating visual assets, and rewriting service-focused content for clarity and keyword alignment. I also launched targeted Google Ads campaigns to attract high-intent traffic, ensuring that campaigns were conversion-focused and budget-efficient. Additionally, I created a tailored digital marketing plan outlining actionable strategies across SEO, PPC, and content marketing—designed to align with their commercial objectives and long-term growth goals.